For Any Small Business, the Question Is: What Are You Willing to Do?
In our line of work, we run across a lot of different companies, in many industry sectors. When we talk
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In our line of work, we run across a lot of different companies, in many industry sectors. When we talk
“We’ve pivoted to AI.” “We’re all in on AI.” “We’re incorporating AI into everything we do.” Let me say upfront: I
In looking back at all the blogs we’ve drafted at Marketing Nice Guys, I came to realize one thing the
If you were asked to analyze your own company’s or someone else’s marketing, there are certainly lots of ways to
One of the great things about writing blogs about any topic is that it allows you to think through and
Here’s one of the biggest conundrums in marketing. You start a new business, and by definition, you don’t have new
The other day, we were having a discussion with a client about values. It’s certainly not an easy topic, especially
I’ve been thinking a lot lately about the idea of “connection.” It’s one of the most basic human needs, yet
In the class I teach at Georgetown, one of the first things we cover about digital marketing are the six
The other day, I was on a marketing panel at Georgetown’s School of Public Policy (an invite from my wife
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