In the class I teach at Georgetown’s School of Continuing Studies, I often give a simple example about marketing authority. At the beginning of the

Recently, we’ve been asked by a number of our small business clients to do a funnel analysis on their behalf. Basically, this process involves analyzing

We often see a lot of small businesses that are intimidated by search engine optimization (SEO). Indeed, with all the information out there about best

Recently, we’ve been conducting audits for clients around optimizing their marketing funnels – in which we take a holistic look at the different marketing activities,

The other day, I found myself in a meeting with one of our clients. We were talking about how the company currently gets images to

When it comes to growing your small business, one of the most important decisions you have to make is whether you do marketing yourself or

Before we dive into the topic at hand, let’s first go back to the definition of marketing. While some may debate this (and the American

There is no doubt in our minds that 2023 is the year of the machine. This isn’t just big business using artificial intelligence and machine

There’s been a lot of buzz recently about ChatGPT, a chatbot launched by OpenAI in November 2022. It has already garnered a lot of attention

For us at Marketing Nice Guys, it’s been a busy year. We had the pleasure of working with more than 35 clients in the past