• Home
  • Our Services
    • Marketing Agency Services
      • Paid Media Management
      • SEO Services
        • Search Engine Optimization Consulting
      • Email & Marketing Automation Consulting
      • Content Strategy & Development
      • Website Design & Development
      • Social Media Management
    • Audits
      • Professional Website SEO Audit and Content Plan
      • Professional Paid Media Campaigns Audit
  • Marketing Training
    • SEO Boot Camps
      • Convince Your Boss SEO Boot Camp Sample Letter
    • 1-to-1 Marketing Training for Individuals
    • Marketing Training Topics
      • Audience Research
      • Website Design & Dev.
      • Search Engine Optimization
      • Content Marketing
      • Video Marketing
      • Digital Analytics and KPIs
      • Social Media Marketing
      • Email Marketing
      • Paid Search
      • Paid Display & Native
      • E-Commerce
      • Mobile, AI, AR/VR
    • Why Take Our Two-Day Course
      • Convince Your Boss Sample Letter (Corporate Training)
  • Industries
    • Association & Nonprofit Marketing Services
      • Association Marketing Help Desk
    • Water Treatment Marketing Services
    • Realtors & Real Estate Professionals
    • Lawyers / Law Practices
    • Healthcare Marketing Services
      • Developing a Healthcare Marketing Plan (Two Options)
    • Marketing Services for Consultants, Coaches, & Trainers
      • Marketing Plan Template (Consultants, Coaches, & Trainers)
  • Resources & Tools
    • MNG Free Marketing Tools & Resources
    • Webinars
    • Marketing Help Desk
    • MNG Blog
  • About Us
    • Our Full-Funnel Approach
    • Our Pricing
    • Our Story: Why We Do What We Do
    • Meet the Team
      • Tim Ito
      • Boney Pandya
      • Bob Wiltfong
      • Kenan Pollack
  • Contact Us

Call us today! 703-609-7091

contact@marketingniceguys.com
Free Marketing Webinars
Login

Login
Marketing Nice GuysMarketing Nice Guys
  • Home
  • Our Services
    • Marketing Agency Services
      • Paid Media Management
      • SEO Services
        • Search Engine Optimization Consulting
      • Email & Marketing Automation Consulting
      • Content Strategy & Development
      • Website Design & Development
      • Social Media Management
    • Audits
      • Professional Website SEO Audit and Content Plan
      • Professional Paid Media Campaigns Audit
  • Marketing Training
    • SEO Boot Camps
      • Convince Your Boss SEO Boot Camp Sample Letter
    • 1-to-1 Marketing Training for Individuals
    • Marketing Training Topics
      • Audience Research
      • Website Design & Dev.
      • Search Engine Optimization
      • Content Marketing
      • Video Marketing
      • Digital Analytics and KPIs
      • Social Media Marketing
      • Email Marketing
      • Paid Search
      • Paid Display & Native
      • E-Commerce
      • Mobile, AI, AR/VR
    • Why Take Our Two-Day Course
      • Convince Your Boss Sample Letter (Corporate Training)
  • Industries
    • Association & Nonprofit Marketing Services
      • Association Marketing Help Desk
    • Water Treatment Marketing Services
    • Realtors & Real Estate Professionals
    • Lawyers / Law Practices
    • Healthcare Marketing Services
      • Developing a Healthcare Marketing Plan (Two Options)
    • Marketing Services for Consultants, Coaches, & Trainers
      • Marketing Plan Template (Consultants, Coaches, & Trainers)
  • Resources & Tools
    • MNG Free Marketing Tools & Resources
    • Webinars
    • Marketing Help Desk
    • MNG Blog
  • About Us
    • Our Full-Funnel Approach
    • Our Pricing
    • Our Story: Why We Do What We Do
    • Meet the Team
      • Tim Ito
      • Boney Pandya
      • Bob Wiltfong
      • Kenan Pollack
  • Contact Us

Mobile, AI, AR/VR

A virtual reality (VR) headset by Oculus. Credit: Lux Interactions
We’ll help you develop a strategy for new technology integrations. Credit: Lux Interactions.

Most marketing departments understand that investing in current and future technologies is important to stay relevant for customers. But even so, consider this small fact: 96 percent of Americans own a mobile phone, yet only 35 percent of marketing departments have the resources they say they need to invest in properly in the channel. And if you look at other technologies such as artificial intelligence (AI), augmented reality (AR), and virtual reality (VR), even fewer marketers have the resources to properly execute great experiences in those areas.

At Marketing Nice Guys, we’ll walk you through best-practice guidelines on developing and managing mobile applications, and how to think about integrating technologies such as AI and AR/VR into your marketing offerings. In doing so, we’ll provide examples of companies that have successfully used the technologies to advance their brand and sales.

Our PATIO Framework for Mobile, AI, AR/VR

Want to get more a more customized or intensive focus on mobile, AI, or AR/VR? We have developed our proprietary PATIO framework that outlines all the core elements from planning and strategy to optimization:   

  • Planning & Strategy: We’ll help you develop a mobile and/or technology strategy, which includes a discussion of the pros and cons of mobile apps, and integrates user research and other data. We can also help formulate a strategy for targeted technology investments based on organization type and budget.
  • Approach: Based on the strategy, we’ll help you identify a content approach and focus for you app and use the STEPPS framework to help determine AI or AR/VR opportunities.
  • Tools & Tactics: We’ll cover the ways to work with mobile application developers, tips and tricks on saving money in development costs, and best-practice tactics on designing apps. For AI and AR/VR, we’ll discuss the current available development platforms, and tactics on executing a campaign well using these technologies.       
  • Implementation: We’ll show you how to deploy and manage applications using best-practice implementations for alerts, notifications, and promotions. For AI and AR/VR, we’ll focus on ways that top companies are promoting and deploying the new technologies.       
  • Optimization: We’ll discuss mobile-app usage analytics, and how to look at KPIs and ROI for AI and AR/VR.     

At Marketing Nice Guys, we walk through the essence of marketing using mobile applications, artificial intelligence (AI), augmented reality (AR) and virtual reality (VR) in our two-day training. Participants will walk away understanding the strategies and tactics needed to make such technology investments work. Contact us to learn more.   

Categories

  • audience research
  • data
  • digital analytics and KPIs
  • management
  • marketing training
  • Uncategorized

Latest Posts

What Marketing Tools Do You Need as a Small Business?

What Marketing Tools Do You Need as a Small Business?

May 19, 2022

Regardless of the industry you’re in, digital technology...

The Role of Luck in Marketing

The Role of Luck in Marketing

May 12, 2022

This past weekend I went to Atlantic City with a friend of...

The 5 Essential Steps to Marketing Any Business

The 5 Essential Steps to Marketing Any Business

April 20, 2022

Where does any business start marketing? And by this, we...

Contact Us

Drop us a quick line at Marketing Nice Guys and we'll get back to short in order.

Send Message
Marketing Nice Guys Logo

We are a marketing agency providing consulting and training services based in Arlington, VA. Our mission is to help small-to-midsize businesses, and individuals, excel in digital marketing. We don't believe in gimmicks or false promises, but focus on customizing the right solutions for you, digging into all the little details that matter to your success. We offer marketing agency services in a variety of areas, including SEO, website design & development, content strategy and development, video production, e-commerce, lead generation, email marketing & automation, and paid media advertising (search/ppc, display, native, video, social, programmatic). We also provide more affordable, hybrid consulting solutions as well, for those do-it-yourself businesses that just need a little guidance but not full marketing support. Finally, we also offer ongoing marketing education through corporate training in 12 different topics, one-on-one individual training, and public SEO boot camps. If you are looking for "marketing agencies near me," we are based in the Washington, D.C., area and will provide in-person or virtual marketing training or consulting for the District, Northern Virginia (Arlington, Alexandria, McLean, Fairfax, Loudon, Prince William, Falls Church, Manassas), and Maryland (Bethesda, Rockville, Silver Spring, Gaithersburg, Hyattsville, Baltimore, Annapolis).

Get started today.

Contact Info

  • Marketing Nice Guys
  • Washington, D.C. Metro Area
  • 703-609-7091
  • contact@marketingniceguys.com
  • marketingniceguys.com

MNG Social

Fresh from the MNG blog

  • What Marketing Tools Do You Need as a Small Business? May 19, 2022
  • The Role of Luck in Marketing May 12, 2022
  • The 5 Essential Steps to Marketing Any Business April 20, 2022

© Marketing Nice Guys 2022. Privacy policy. | Sitemap.

  • Home
  • About