Have you ever seen a marketing campaign and your first thought was: “That was really clever!”? Typically, such a campaign

One of the things that I’ve been following closely over the years has been the demise (and the continuing difficulty

The business world, as we have long been told by prominent business people themselves, isn’t about getting political. And it’s

“Hey, look at me! No. Really. Look at me.” If you take a minute to analyze what’s being put in

The other day, we were working on a full-funnel marketing audit for a client. Typically, such projects dive deep into

The recent announcement that the consulting firm McKinsey would be laying off thousands of its workers perhaps came as no

The joke between my wife and me is that I only eat “superfoods” these days. (Not really true). But the

[Updated Dec. 2025]. Over the past five years, we’ve worked with a number of companies, including small, midsize, and large

There are a few things in life that are inevitable. Death and taxes. The Dodgers. And probably now AI. As

When I teach my class at the Georgetown University School of Continuing Studies, one of the things I often tell