How to Design and Develop a Great Small Business Website

(Updated for 2023!) Of all the marketing channels available to most small businesses, the website is perhaps the most foundational and important. In many ways, it’s the centerpiece of any small businesses’ digital marketing efforts and has to serve as both a source of information and conversion. In this guide, we’ll cover some of the core considerations when developing a good website, including: 

• • Selecting a hosting provider and a website CMS
  • Setting up a website with marketing in mind
  • The 7 key areas of website UX
  • Developing content and copy
  • E-commerce best practices (for those B2C sites)